Module 2 challenge:Prepare Data for Exploration (Google Data Analytics Professional Certificate) Answers 2025
Question 1
Freedom from inappropriate use of your data is an element of which aspect of data ethics?
✅ Privacy
❌ Currency
❌ Transaction transparency
❌ Consent
Explanation:
Privacy ensures individuals’ data is protected from unauthorized or inappropriate use, maintaining confidentiality and trust.
Question 2
A dataset was created by a reputable university but collected 15 years ago. Which aspect of good data is missing?
✅ Current
❌ Reliable
❌ Original
❌ Cited
Explanation:
Data collected 15 years ago is outdated, meaning it lacks currency (up-to-date relevance).
Question 3
Which techniques can anonymize data?
✅ Masking
✅ Hashing
✅ Blanking
❌ Sorting
Explanation:
-
Masking: hides or replaces identifiers (e.g., “John Doe” → “XXXXX”)
-
Hashing: converts identifiers into encoded strings
-
Blanking: removes data entirely
-
Sorting does not anonymize data.
Question 4
An investor favors tech startups due to their past experience — what bias is this?
✅ Confirmation bias
❌ Observer
❌ Interpretation
❌ Sampling
Explanation:
Confirmation bias occurs when someone interprets or prefers data that aligns with their existing beliefs or experiences.
Question 5
Before completing a survey, a respondent learns how their data will be used. What concept is this?
✅ Consent
❌ Privacy
❌ Credibility
❌ Anonymization
Explanation:
Consent means participants understand and agree to how their data will be collected, used, and stored.
Question 6
A survey includes only student-athletes with scholarships — what bias is this?
✅ Sampling bias
❌ Interpretation
❌ Confirmation
❌ Observer
Explanation:
Sampling bias occurs when the selected sample does not represent the whole population (in this case, non-scholarship athletes excluded).
Question 7
Transaction transparency means an individual can understand all _____ and algorithms used on their data.
✅ data-processing activities
❌ free access
❌ financial transactions
❌ raw data
Explanation:
Transaction transparency ensures people know how their data is collected, analyzed, and used — including algorithms involved.
Question 8
A government agency allows everyone to reuse or redistribute data. What type of data is this?
✅ Open data
❌ Free
❌ Allowable
❌ Closed
Explanation:
Open data is freely available for anyone to access, use, and share — promoting transparency and innovation.
Question 9
A website visitor asks how data will be used and stored. Which aspect of ethics is this?
✅ Transaction transparency
❌ Consent
❌ Privacy
❌ Currency
Explanation:
This reflects transaction transparency — the right to know how data is processed, not just that it’s being collected.
Question 10
Which type of data should always be anonymized before analysis?
✅ Social security numbers and medical records
❌ Website data without usernames
❌ Customer purchase history
❌ Hair color and age
Explanation:
Personally identifiable information (PII) like SSNs or medical records must always be anonymized for privacy and compliance reasons.
🧾 Summary Table
| Q# | ✅ Correct Answer(s) | Key Concept |
|---|---|---|
| 1 | Privacy | Protection from inappropriate use |
| 2 | Current | Data freshness |
| 3 | Masking, Hashing, Blanking | Data anonymization |
| 4 | Confirmation bias | Favoring beliefs |
| 5 | Consent | Understanding data use |
| 6 | Sampling bias | Unrepresentative population |
| 7 | Data-processing activities | Transparency principle |
| 8 | Open data | Public access to data |
| 9 | Transaction transparency | Knowing how data is used |
| 10 | SSNs & medical records | Protecting sensitive data |