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Digital Marketing Analytics in Theory (Digital Marketing Specialization)

Course Assignments

Module 1 Quiz :Digital Marketing Analytics in Theory (Digital Marketing Specialization) Answers 2025

Question 1 Strong marketing strategy capabilities, high data affinity, and the ability to bridge between analytical geeks and the rest of the world are necessary skills for a data strategist. ✅ True❌ False Explanation:A successful data strategist must translate analytics into business impact, combining technical insight with communication and strategy. Question 2 Which of the… <a href="https://codeshala.io/platform/coursera/course/digital-marketing-analytics-in-theory-digital-marketing-specialization/assignment/module-1-quiz-digital-marketing-analytics-in-theory-digital-marketing-specialization-answers-2025/" rel="bookmark"><span class="screen-reader-text">Module 1 Quiz :Digital Marketing Analytics in Theory (Digital Marketing Specialization) Answers 2025</span></a>

Module 2 Quiz :Digital Marketing Analytics in Theory (Digital Marketing Specialization) Answers 2025

Question 1 Comparing Online Video formats, Bumpers and Skippables differ because Bumpers are __________. ❌ Ads geared to Millennials❌ Restricted to Facebook advertising❌ Stream repeatedly in a consumer’s social media feed✅ Time-limited and consumers cannot skip Explanation:Bumper ads are short (e.g., ~6 seconds) and non-skippable, while skippables allow users to skip after a few seconds.… <a href="https://codeshala.io/platform/coursera/course/digital-marketing-analytics-in-theory-digital-marketing-specialization/assignment/module-2-quiz-digital-marketing-analytics-in-theory-digital-marketing-specialization-answers-2025/" rel="bookmark"><span class="screen-reader-text">Module 2 Quiz :Digital Marketing Analytics in Theory (Digital Marketing Specialization) Answers 2025</span></a>

Module 3 Quiz :Digital Marketing Analytics in Theory (Digital Marketing Specialization) Answers 2025

Question 1 Which of the following is an example of how verification is used? ❌ YouTube demonetizing offensive videos✅ Confirming statistics on viewability❌ Calling a cable company to confirm ads❌ None of the above Explanation:Verification ensures ads are viewable, brand-safe, and fraud-free. Confirming viewability statistics is a core verification task. Question 2 Which of the… <a href="https://codeshala.io/platform/coursera/course/digital-marketing-analytics-in-theory-digital-marketing-specialization/assignment/module-3-quiz-digital-marketing-analytics-in-theory-digital-marketing-specialization-answers-2025/" rel="bookmark"><span class="screen-reader-text">Module 3 Quiz :Digital Marketing Analytics in Theory (Digital Marketing Specialization) Answers 2025</span></a>

Module 4 Quiz :Digital Marketing Analytics in Theory (Digital Marketing Specialization) Answers 2025

Question 1 Which of the following is a personally determined, subjective metric? ✅ Ease of use❌ Effectiveness❌ Efficiency❌ Capability Explanation:Ease of use depends on an individual’s perception and experience, making it subjective. The others are typically assessed more objectively. Question 2 Kaushik’s 10/90 rule states that 90% of a company’s analytics budget should be spent… <a href="https://codeshala.io/platform/coursera/course/digital-marketing-analytics-in-theory-digital-marketing-specialization/assignment/module-4-quiz-digital-marketing-analytics-in-theory-digital-marketing-specialization-answers-2025/" rel="bookmark"><span class="screen-reader-text">Module 4 Quiz :Digital Marketing Analytics in Theory (Digital Marketing Specialization) Answers 2025</span></a>