Week 4 Quiz :Data Visualization and Communication with Tableau (Excel to MySQL: Analytic Techniques for Business Specialization)Answers 2025

1. Hourglass model – NOT part of it
   ✔ A complete description of all the analyses you tried
   ❌ Opening with agenda, ❌ 30–60 sec big picture, ❌ Statement of benefits

2. Items NOT story elements
   ✔ Location
   ❌ Relevance, ❌ Conflict, ❌ Resolution, ❌ Characters

3. Storyboarding process includes
   ✔ All of the above
   ❌ Asking feedback only, ❌ Determining order only, ❌ Choosing best visualizations only, ❌ Minimum scenes only

4. Controversial recommendation – presentation order
   ✔ Least controversial point first
   ❌ Strongest, ❌ Least complicated, ❌ Most emotional

5. Overgeneralization avoided by removing outliers/missing rows
   ✔ False
   ❌ True

6. Advertising campaign logical fallacy
   ✔ All of the above (Overgeneralization, Inferring causation from correlation, Lack of controls)
   ❌ Individual fallacies only, ❌ None

7. Correlation ≠ causation
   ✔ True
   ❌ False

8. Assess correlation without tests
   ✔ Identify complementary analyses
   ✔ Assess additional variables
   ✔ Attempt to replicate in other datasets
   ❌ Infer effect is real because large

9. Best chart to display smartphone sales over time
   ✔ Chart A
   ❌ Chart B, ❌ Both equally, ❌ Neither

10. Best attributes for continuous variables (pick 2)
    ✔ Length, ✔ Position
    ❌ Volume, ❌ Color, ❌ Area

11. Colorbars for continuous variable
    ✔ Use colorbar that color-blind people can perceive
    ❌ Bright colors, ❌ Gray scale black→white, ❌ One color to another

12. Least effective changes to revise graph (pick 2)
    ✔ Take borders off bars
    ✔ Reduce data to only factors you care about
    ❌ Add text box, ❌ Gray out irrelevant bars

13. Data-ink refers to
    ✔ Ink representing the actual data in a graphic
    ❌ Borders, ❌ All ink on slide, ❌ Ink color

14. Apply rule of thirds (choose all)
    ✔ Transition slides, ✔ Slides illustrating stories, ✔ Soft break slides, ✔ Slides meant to catch audience attention
    ❌ Slides containing data

15. Effective presentation techniques
    ✔ All of the above
    ❌ Only some techniques

16. Hospital absenteeism – logical fallacy
    ✔ Inferring causation from correlation
    ❌ Lack of controls, ❌ Overgeneralization, ❌ None, ❌ All

Summary Table: Business Presentations & Visualization