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Module 2 challenge: Ask Questions to Make Data-Driven Decisions (Google Data Analytics Professional Certificate) Answers 2025

Question 1

A data professional automates sorting of best-selling products. What does this describe?

Creating an algorithm
❌ Data-inspired decision-making
❌ Making a pivot table
❌ Using a formula

Explanation:
The process involves automation and logical steps (list → count → sort) — that’s exactly what an algorithm does.


Question 2

Which statements correctly describe qualitative and quantitative data?

The smell of lavender is an example of qualitative data.
The height of a suspension bridge is an example of quantitative data.
❌ Qualitative data involves information that can be quantified.
❌ Quantitative data involves things that cannot be measured using numerical data.

Explanation:

  • Qualitative data = descriptive, non-numeric (like colors, smells, opinions).

  • Quantitative data = measurable, numeric (like height, weight, counts).


Question 3

When working with big data, what does veracity entail?

Evaluating the quality and reliability of the data
❌ Understanding how quickly the data can be processed
❌ Identifying the different kinds of data available
❌ Assessing the amount of data included

Explanation:
In the 5 Vs of Big DataVolume, Velocity, Variety, Veracity, and Value
Veracity = accuracy, trustworthiness, and reliability of data sources.


Question 4

A data professional uses a spreadsheet tool to total and visualize data by department and employee. What tool are they using?

Pivot table
❌ Sort
❌ Data validation
❌ Format

Explanation:
Pivot tables summarize and aggregate data (e.g., totals, averages) across categories — perfect for productivity by department or employee.


Question 5

How can metrics and metric goals help improve performance?

Create a metric goal as the business objective. Then, evaluate it using metrics.
❌ Set a metric as the business objective. Then, quantify it using data points.
❌ Develop a metric. Then, evaluate it for performance.
❌ Establish a metric goal as a single data point. Then, quantify it with metrics.

Explanation:
A metric goal is the target, while metrics are used to measure progress toward that goal.


Question 6

Which statements correctly describe dashboards and reports?

A dashboard enables stakeholders to monitor live, incoming data.
An HR dashboard could be used to track employee hours worked daily.
Reports are useful for data visualization.
❌ Reports offer ongoing access to dynamic information.

Explanation:

  • Dashboards = real-time, interactive monitoring.

  • Reports = static snapshots for sharing insights at a point in time.


Question 7

Fill in the blank: A company determines the _____ of an investment using ROI.

success
❌ expense
❌ difficulty
❌ urgency

Explanation:
ROI (Return on Investment) measures success or profitability of an investment compared to its cost.


Question 8

What are typical challenges for businesses starting to use big data?

Needed data may be inaccessible
Technology may not provide reportable data
Having too much unimportant information
❌ Inappropriate for use by large organizations

Explanation:
Big data challenges often involve data overload, technology limitations, and accessibility issues, not organization size.


🧾 Summary Table

Q# ✅ Correct Answer(s) Key Concept
1 Creating an algorithm Automated logical process
2 2, 3 ✅ Qualitative vs Quantitative data
3 Evaluating quality and reliability Big Data – Veracity
4 Pivot table Data summarization
5 Metric goal → Evaluate with metrics Metrics vs Goals
6 2, 3, 4 ✅ Dashboard vs Report
7 Success ROI measures effectiveness
8 2, 3, 4 ✅ Common Big Data challenges