Module 2 challenge: Ask Questions to Make Data-Driven Decisions (Google Data Analytics Professional Certificate) Answers 2025
Question 1
A data professional automates sorting of best-selling products. What does this describe?
✅ Creating an algorithm
❌ Data-inspired decision-making
❌ Making a pivot table
❌ Using a formula
Explanation:
The process involves automation and logical steps (list → count → sort) — that’s exactly what an algorithm does.
Question 2
Which statements correctly describe qualitative and quantitative data?
✅ The smell of lavender is an example of qualitative data.
✅ The height of a suspension bridge is an example of quantitative data.
❌ Qualitative data involves information that can be quantified.
❌ Quantitative data involves things that cannot be measured using numerical data.
Explanation:
-
Qualitative data = descriptive, non-numeric (like colors, smells, opinions).
-
Quantitative data = measurable, numeric (like height, weight, counts).
Question 3
When working with big data, what does veracity entail?
✅ Evaluating the quality and reliability of the data
❌ Understanding how quickly the data can be processed
❌ Identifying the different kinds of data available
❌ Assessing the amount of data included
Explanation:
In the 5 Vs of Big Data — Volume, Velocity, Variety, Veracity, and Value —
Veracity = accuracy, trustworthiness, and reliability of data sources.
Question 4
A data professional uses a spreadsheet tool to total and visualize data by department and employee. What tool are they using?
✅ Pivot table
❌ Sort
❌ Data validation
❌ Format
Explanation:
Pivot tables summarize and aggregate data (e.g., totals, averages) across categories — perfect for productivity by department or employee.
Question 5
How can metrics and metric goals help improve performance?
✅ Create a metric goal as the business objective. Then, evaluate it using metrics.
❌ Set a metric as the business objective. Then, quantify it using data points.
❌ Develop a metric. Then, evaluate it for performance.
❌ Establish a metric goal as a single data point. Then, quantify it with metrics.
Explanation:
A metric goal is the target, while metrics are used to measure progress toward that goal.
Question 6
Which statements correctly describe dashboards and reports?
✅ A dashboard enables stakeholders to monitor live, incoming data.
✅ An HR dashboard could be used to track employee hours worked daily.
✅ Reports are useful for data visualization.
❌ Reports offer ongoing access to dynamic information.
Explanation:
-
Dashboards = real-time, interactive monitoring.
-
Reports = static snapshots for sharing insights at a point in time.
Question 7
Fill in the blank: A company determines the _____ of an investment using ROI.
✅ success
❌ expense
❌ difficulty
❌ urgency
Explanation:
ROI (Return on Investment) measures success or profitability of an investment compared to its cost.
Question 8
What are typical challenges for businesses starting to use big data?
✅ Needed data may be inaccessible
✅ Technology may not provide reportable data
✅ Having too much unimportant information
❌ Inappropriate for use by large organizations
Explanation:
Big data challenges often involve data overload, technology limitations, and accessibility issues, not organization size.
🧾 Summary Table
| Q# | ✅ Correct Answer(s) | Key Concept |
|---|---|---|
| 1 | Creating an algorithm | Automated logical process |
| 2 | 2, 3 ✅ | Qualitative vs Quantitative data |
| 3 | Evaluating quality and reliability | Big Data – Veracity |
| 4 | Pivot table | Data summarization |
| 5 | Metric goal → Evaluate with metrics | Metrics vs Goals |
| 6 | 2, 3, 4 ✅ | Dashboard vs Report |
| 7 | Success | ROI measures effectiveness |
| 8 | 2, 3, 4 ✅ | Common Big Data challenges |